Although there are more homes available now, some buyers are still struggling to find the perfect one at the right price. Maybe the floor plan doesn’t feel quite right. Maybe the home needs some updates. Or maybe it just feels like the same old options.

More and more buyers are choosing new construction because it often offers some of the best deals on the market right now.

These days, many builders have more finished homes sitting on the market than usual. That means they're eager to sell. Since they’re running a business, they don’t want to hold onto their inventory for too long. They want to move those homes before starting on new ones, and that eagerness can definitely work to your advantage.

Lance Lambert, Co-Founder of ResiClub, explains it this way:

““In housing markets where unsold completed inventory has built up, many homebuilders have pulled back on their spec builds—and many are doing bigger incentives or outright price cuts to move unsold inventory.”
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— Lance Lambert, Co-Founder of ResiClub

Incentives Are the Highest They’ve Been in 5 Years

Data from the National Association of Home Builders (NAHB) reveals that in August, 66% of builders provided sales incentives. This marks the highest level we've seen this year and is the biggest percentage in the past five years.

That means for every 3 builders, 2 are adding extras to sweeten the deal. And when builders include incentives, it’s buyers like you who come out ahead.

Price Cuts Are Back on the Table

Right now, one of the most popular incentives builders are offering is lowering the price. According to the NAHB, nearly 40% of builders have reduced their prices (check out the graph below).

On average, buyers are negotiating around 5% off the asking price. That 5% can be the difference between just settling for a home and actually getting one that feels right for you.

Imagine a $500,000 house. If the builder drops the price by 5%, you’d save $25,000.

Even if the builder isn’t willing to lower the price, there are still plenty of other options to negotiate. As Realtor.com points out:

““. . . there are deals to be found in the market for new homes, with builders increasingly willing to negotiate on price or offer incentives such as rate buydowns and closing cost assistance.”
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— Realtor.com

When you're buying a home, you likely have a clear idea of what you're looking for. It’s not just any house—you want your house. The one that fits your space needs, the features you want, and the lifestyle you’ve been dreaming about. New builds often fit the bill because they typically offer:

• Spacious kitchens with open layouts

• Energy-efficient features that help cut down those utility bills

• Modern smart-home upgrades

• Peace of mind with fewer repairs right from the start

Today’s incentives are making it easier than ever to buy a new home.

One Word of Advice: Don’t Go At It Alone

If you want to make the most of this opportunity, be sure to have your own agent by your side. Builder representatives work for the builder, not for you, so their main goal is to protect the builder’s profits, not save you money. That’s why it’s important to bring your own agent. Your agent will:

• Skip the sales hype and focus on the real numbers

• Know which perks actually matter—and which are just fluff

• Negotiate with confidence so you get the best deal

• Have someone in your corner who puts your interests first

Bottom Line

If you haven’t found a home you love yet, now’s a great time to check out new construction. There are plenty of incentives, price reductions, and builders eager to sell, making it one of the best opportunities in years to buy a new home.

Want to know how much today's incentives can really stretch your budget? Let’s chat so you can find out what local builders are offering right now.